SoverKlas Design International



What does sustainability mean for businesses?





Businesses are evolving, consumer demand is going to be sustainability cautious, and sustainable alternatives are moving fast from exception to expectation. Without a distinctive structure for sustainable transformation, companies risk losing out in the long run. Therefore investing in sustainability will allow businesses to maximize the current market opportunities whilst also providing long-term protection of profitability and fundamental viability.



02.01.17



Global Business Sustainability Trend





“Sustainability is in demand” – as consumers embrace sustainability and make known this requirement in their purchase behavior, companies must transform and innovate their businesses in order to stay relevant. This requires an understanding of what drives consumer decision-making and their willingness to pay. And as the speed of change continues to accelerate, businesses should act quicker rather than later. The importance of sustainability for consumers and businesses has only been growing. There is both long term potential if businesses transform and risks if sustainability topics are neglected.







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